Carlos Bosch Sansa

I have been involved in media advertising since 1999.

Great knowledge of FMCG marketing tools, mass media campaigns and the Spanish and European media landscape.

I consider myself an expert in developing successful media and communication strategies for brands.

I have a lot of experience in developing long-lasting and successful relationships between companies (from suppliers to partners); the key is to connect with the people behind the companies, in order to jointly develop success.

My way in numbers

It has not all been easy, but I have enjoyed every step. And I continue to do so.

In the background, more than 25 years of experience in marketing departments of FMCG multinationals, participating in numerous successful campaigns in Spain. Here are the highlights.

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experience in multinational marketing

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successfully implemented projects and campaigns

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of the most admired advertising business professionals in the industry

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training courses and talks given in large multinationals

Training and career

A little more about my path

Committed to the advertising and media industry, which I consider key to value creation and business development. That is why throughout my career I have collaborated with the AEA (Spanish Association of Advertisers), AIMC (Association of Media Research), Media Forums, Industry Working Groups, Talks and Seminars at universities, etc.

Professional Career

2017 - 2022 Executive Committee and Chairman of the AEA Media Forum
2007 - 2022 Media Director at Danone
2004 - 2007 Media Director at Reckitt Benckiser
2000 - 2004 Marketing Manager at Reckitt Benckiser

University education

Degree in Business Administration and MBA from ESADE
Program in International Management from McGill University (Montreal)
Dibex by ISDI

Mission, vision and so on

In a nutshell, my value proposition for brands is as follows

I believe in the power of media to connect brands and people.

Consulting brands on media is my expertise and vocation.

Turning media investment into more sales and business

Do you think your brand needs to generate more impact with your media strategy?

Let’s get to know each other:)

Let’s work together to improve your ROI and effectiveness of your media spend; develop the best digital strategy; make your agency a true partner; and train you and your team.